Alberto Morelato is an entrepreneur and creative director with a long-standing background across fashion, food and sports.

For over twenty years, he has led the development of Wooden Store and Paperwardrobe, two internationally distributed brands recognized for their distinctive identity and vision.

Driven by a wide range of passions and cultural influences, Alberto brings strategic thinking, creativity and a deep understanding of brand building to every project.

His approach combines intuition, experience and a constant search for new perspectives, helping brands shape meaningful and lasting identities.